- Theme (
/storefront): choose a theme, then Logo & icon (logo, favicon — square, at least 64×64 px), Colours (background, text, secondary text, buttons & links, button text, panels & cards, borders), Typography & shape (heading font, body font, …). - Themes (
/storefront/themes): the current theme card (name, version, installed date, Update available, Customize → theme settings / builder) with Backups (restore any of the last 10 — the look before the restore is backed up too), and the theme gallery: filter by industry (fashion, beauty, food, electronics, home, vape, services, jewelry, kids, sports, general), free / paid, search, sort (popular, new, rating). First-party themes: Orchard (default, light green), Atelier (fashion & jewelry, mega menu), Market (food & grocery), Noir (electronics, dark), Cloud (vape / age-restricted: compliance bar, adults-only notice) and Studio (services & bookings: booking form, FAQ page). A theme page shows screenshots, features and reviews; Preview on my store opens your real products in the theme (desktop / tablet / mobile; nothing changes until you install). Install: Replace everything (theme colours & fonts, header, footer, product / list / search / 404 templates, home + about + contact (+ FAQ) pages — pages with the same address are kept as drafts named "… (before theme)" — and a newsletter popup switched off) or Design only (colours, fonts, header, footer, product and list templates; pages untouched). A backup is made first; theme images are copied into your media library (counts toward storage). Updates install as design only. Paid themes can't be bought yet. The free trial can preview and install free themes. Installed themes can be reviewed (one review per store). Developers can build themes in the Developer portal (Themes tab: design in the builder, then Export from my store). - Header & footer (
/storefront/header-footer): Headers and Footers lists → Create & design opens the builder. A design shows only when it's published and switched On; Display conditions decide where (all pages, home, product pages, a category, a page…; most specific wins). Row actions: Edit in builder, Display conditions, Rename, Duplicate, Delete. Without a live design the store uses its built-in header/footer. - Templates (
/storefront/templates): designs for Product pages, Category & brand pages, Search results, 404 page — same on/off and display conditions. Product templates use dynamic widgets (title, images, price, add to cart, description, specifications, FAQs, related…). - Popups (
/storefront/popups): create (starts as a newsletter popup), design in the builder, Popup settings (trigger: on load, after a delay, on scroll, on exit intent, on click; frequency; position; overlay; close options), display conditions, switch On. Up to 20 live popups. - Forms (
/storefront/forms): Submissions from form widgets (also emailed to the store contact email; unread badge, search, delete) and Subscribers (newsletter sign-ups; export CSV).
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